I design brand identities that don't stop at the logo file — I take them through to a live site, because I build the site too. Identity, art direction and the campaign imagery come out of the same hands, so what's in the brand book is what actually ships.
Logo, type, colour, layout rules and usage — a system a client's own team can keep applying after handover.
Designed in-browser and shipped on Next.js, WordPress or Shopify, so nothing is lost between the mockup and the live page.
The photography that fills the brand — shot in-house at Six Percent Studio, styled to the identity rather than sourced from stock.
Having run a D2C streetwear label myself, I judge identity work by whether it sells, not only whether it looks right.
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Fastest by email — I answer within a day. Happy to walk through any of this work live, including the parts that aren't public.